We were looking to upgrade my wife’s original wedding set to something more modern and with a bigger diamond. While I was hesitant to buy from a website, the reviews were promising and there w... See more

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Company details
- #1 of 45 best companies in Jeweler
- #1 of 13 best companies in Diamond Dealer
- #1 of 45 best companies in Jewelry Designer
- #1 of 30 best companies in Jewellery Manufacturer
- #1 of 132 best companies in Jewelry Store
- #1 of 3 best companies in Wholesale Jeweler
About Rare Carat
Written by the company
What is Rare Carat?
Rare Carat is one of the leading diamond jewelry retailers in the United States, and best rated jeweler on Trustpilot since 2024. Founded in 2016, the company initially started as a diamond search engine (“Kayak for Diamonds”). In 2021, Rare Carat pivoted away from the search engine model, started accepting payments, becoming merchant of record on all transactions and taking end-to-end responsibility for customer service and satisfaction. Behind the scenes, Rare Carat aggregates many vetted wholesalers, with whom customers never interact. All products sold on Rare Carat come in a Rare Carat branded box, the company no longer selling products from third party brands. The company has gained a reputation for exceptional customer protection, customer service, quality and pricing. Learn More about the company here: About Rare Carat
Over a million of happy customers used Rare Carat so far.
TrustPilot, Google and BBB users have submitted more than 5,000 positive Rare Carat reviews.
Rare Carat’s offers more than 1,500,000 natural and lab-grown diamonds from vetted wholesalers, using sophisticated AI to rate diamond deals and help you find the best value.

Powerful Reports on Diamonds Don’t get ripped off, no matter where you shop. Use the free Rare Carat Report, a Price and Quality check for any diamond you are considering buying anywhere.

Free Human Gemologist Help
Additionally, Rare Carat Gemologists are available 24/7 to answer diamond questions about any diamond sold anywhere, no strings attached. Give it a shot and you’ll see why Rare Carat reviews are excellent.

Questions? Get in touch at help@rarecarat.com or visit us at RareCarat.com to discover the smarter way to buy diamonds.
We don’t care where you buy diamonds - just that you buy smart.
What is Rare Carat?
Written by the company
- "The Secret to Buying the Perfect Diamond" - The New York Times
- Rare Carat is one of the leading diamond jewelry retailers in the United States. It operates on a “managed marketplace” model, combining the selection advantages of marketplaces with the quality assurance of traditional retailers. Founded in 2016, the company initially started as a diamond search engine (“Kayak for Diamonds”). In 2021, Rare Carat pivoted away from the search engine model, started accepting payments (becoming merchant of record) and taking end-to-end responsibility for customer service and satisfaction. Behind the scenes, Rare Carat aggregates many vetted wholesalers, with whom customers never interact. The company has gained a reputation for exceptional customer protection, customer service, quality and pricing.
Should I buy my engagement ring on Rare Carat?
Yes! All of our products are covered by our 100% Money-Back Guarantee
Contact info
20W 47th Street Suite 601A, 10036, New York, United States
- help@rarecarat.com
- www.rarecarat.com
This is the only company that gives you…
This is the only company that gives you what you ordered for nothing less.
It was great
It was great. Great customer service, great prices, great ring quality and very thorough packaging.
Ordering was a bit overwhelming due to…
Ordering was a bit overwhelming due to the numerous styles. We were able to eliminate selections which we didn’t want, then found the perfect ring.
The ring and diamond was exactly what…
The ring and diamond was exactly what was advertised. I think the box stores order from Rare Carat.
Reputable company and beautiful jewelry
We were looking to upgrade my wife’s original wedding set to something more modern and with a bigger diamond. While I was hesitant to buy from a website, the reviews were promising and there was a 30 day return window.
She found a beautiful 1.51 natural emerald diamond and decided to mount in a simple, solitaire setting in platinum. The original setting was a 1.4mm and then she decided that was too delicate. We were able to email easily through the chat feature and pick a new setting and pay the difference.
The shipping was accurate and easy to track. The diamond came with the GIA information and also a ring appraisal, as we decided to add this to our homeowners insurance.
The process was so smooth, she found a wedding band that we ordered later on.

Reply from Rare Carat
I love how easy it was to customize my…
I love how easy it was to customize my ring—and it turned out absolutely beautiful! The team kept me updated the whole time, from when it was being made right up to shipping. I’m so happy with the whole experience!

Reply from Rare Carat
Gorgeous jewelry collections.....
Gorgeous jewelry collections.....

Reply from Rare Carat
Good 👍 good 🥰🥰🥰🥰
So fast
So fast, original products and trustable brand. I really satisfied. Thank you for everything.

Reply from Rare Carat
Everything came perfect in the ring…
Everything came perfect in the ring box, came within the estimated arrival time, and customer service was fantastic. Definitely will be using this website again

Reply from Rare Carat
Beautiful diamonds
Beautiful diamonds, great settings. You can design your own ring, very good prices, great communication, fast and secure shipping

Reply from Rare Carat
Love the amount of options there are…
Love the amount of options there are and my now wife loves the ring

Reply from Rare Carat
The representative was knowledgeable…
The representative was knowledgeable friendly and very helpful

Reply from Rare Carat
Always a great experience dealing with…
Always a great experience dealing with the workers.

Reply from Rare Carat
I went out of my way to research…
I went out of my way to research certified diamonds at the best price and Rare Carat was the best in the market. The customer service was also outstanding.

Reply from Rare Carat
Easy to use website to look for what…
Easy to use website to look for what you want and customer service gets back to you quickly and answers all questions you have.

Reply from Rare Carat
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